Google My Business

Google My Business (GMB) is a popular tool that gives captive agents the ability to further optimize their exclusive lead generation services. SnapSales is one of the first automated marketing platforms that integrates with multiple services and allows captive agencies to use all of the tools that help them stand apart.

Building a personal brand for captive agents into a Google My Business profile makes it easier for prospects to reach out to you. It also makes it easy for clients to send referrals to you with nothing but your agency name available. When creating a Google My Business profile, captive agents should hit as many qualifications and provide as much information as possible. Linking contact details with phone, email, and website links, rather than just listing them, gives potential clients the chance to easily reach you. Paired with our exclusive lead generation services software, we provide you with tracking data about where contacts come from.

When you customize and build onto your Google My Business profile, there are a lot of things to consider adding on to help you stand out. Among those, consistently adding 5 Star reviews from new and current clients is one of your most important things that you can do. SnapSales software can help you track calls and messages from your Google My Business profile and provide templated automated review requests, which help you make sure more 5 Star reviews make it to your GMB profile to help your lead generation efforts. When you give clients the opportunity to see your track record with previous clients and listings, you are essentially giving them a cheat sheet to your successes.